Friday, 27 November 2009

CII Study on prospects for Retail Sector in Odisha

Retail sector has not witnessed its characteristic boom in Orissa. Barring probably Bhubaneswar and Cuttack, organised retail has so far remained untapped. A latest CII study says things would see a big change. Metro Cash and Carry, rural procurement centres on the lines of eChoupal by ITC, could be a reality in next six years. A Skill Gap Analysis Study by CII says given the limited growth in the State, organised retail has huge potential in the Tier-II cities reasons for which could be higher disposable income due to IT and ITeS sector boom as well as the manufacturing sector growth. The demand has not reached saturation point whereas lower rentals compared to metros and mini metros make the State an ideal destination for organised retail venture,” the report says. Basing its analysis on the feedback provided by the existing players in the State, the report said the size of the organised retail is likely to grow by at least 150 percent by 2015. Supermarket chains like More are set to get into the fray in the State. Interesting is the trend it projects for the sector which says it will move from Bhubaneswar towards Berhampur, Puri, Sambalpur and Rourkela. It will not only provide more employment to people but also the economic chain will be positively affected.


Since Bhubaneswar boasts of just a few of the lifestyle top-end chains, the CII-PWC report says, by the turn of 2015, high-end luxury brands, both national and international, would enter the State hinting that Shoppers Stop, Westside, Planet Retail and Lifestyle would soon be a reality. Keeping the current expansion plans of the existing players, the report is of the view that the people to be employed in the retail sector in next three to four years would witness a 100 percent jump. By 2015, employment figure would have crossed 10,000.

Source: New Indian Express

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